‘It’s moody, it’s cozy, and it looks good with both neutrals and color’ – here’s why brown is replacing black in interior design

Comforting, cozy, and super on-trend – brown, an often underrated hue, is making waves and melting hearts in interior design this year. And for good reason.

Our homes and wardrobes have long been dominated by monochrome, black-and-white room color ideas. Black is easy to work with, inoffensive, and timeless. But it can also feel a little stark. So to help you make your spaces feel grounded, calm, and good-enough-to-eat, we’re officially declaring brown as the new black.

If you’re looking to warm up your interiors in time for fall with some brown room ideas, here, TikTok’s Taylor Simon shares her favorite ways to decorate with brown.

Taylor Simon of @intayriors, a Brooklyn-based interior designer known for her eclectic style and viral unexpected red theory video, has taken to TikTok this week to share her love for chocolate hues.

‘I’m recently obsessed with brown interiors,’ she explains. ‘Especially a dark rich chocolate tone. Brown is a great tone to incorporate in your space. It’s moody, it’s cozy and it looks good in both neutral rooms and colorful spaces,’ Taylor continues.

Unlike the starkness of black, brown offers a more natural alternative that provides depth in a softer way than black. With a nod toward 1970s nostalgia, it can feel delightfully retro yet sit just as lovely in contemporary spaces as it does in more traditional interior design styles.

Using contrast in interior design is a clever, expert-approved technique to ensure your palette never falls flat. After explaining in another recent video why you should add black to every room, Taylor recommends adding a splash of black to command attention and provide contrast in a space.

But in softer schemes, this can also be achieved with brown tones. ‘It provides a deep, moody color without being too stark like black, while still providing great contrast against lighter walls,’ Taylor explains.

‘If you want to go all the way and paint a room chocolate brown, try French Press by Benjamin Moore,’ says Taylor, suggesting the best brown paints in her video. It’s a stylish brown-black that evokes the hue of freshly roasted espresso beans.

Alternatively, we love Córdoba and Purple Brown by Little Greene, seen in the doorway vignette above where they have used the double drenching paint technique to elevate the scheme. In the background, the dining spot is painted in the muted stone-brown Scullery.

Another popular brown shade beloved by interior designers is Salon Drab by Farrow & Ball, which despite the name, is anything but drab.

Brown is also incredibly versatile. There are a variety of brown tones to work with, from chocolate hues to rich caramel tones, deep browns with ruddy red or rich purple undertones, and muddy neutrals that feel like a fresh departure from popular grays and greiges.

‘If you want a feeling of sumptuous warmth, brown shades are going to be your best friends,’ agrees interior designer Benji Lewis. ‘Consider blends like golden oak, tan linen with bitter chocolate mohair velvet, chestnut leather, buff-colored cashmere, and bronze sisal,’ he suggests.

If you’re wondering what colors go with brown, the possibilities are pretty endless. Take the butter-yellow kitchen seen above, designed by deVOL Kitchens. The walls are kept warm yet bright while a deep purple-brown kitchen island takes center stage. The iroko wood countertop compliments the dark tones which is then offset with some unlacquered brass hardware.

If you’re wondering what colors go with brown, the possibilities are pretty endless. Take the butter-yellow kitchen seen above, designed by deVOL Kitchens. The walls are kept warm yet bright while a deep purple-brown kitchen island takes center stage. The iroko wood countertop compliments the dark tones which is then offset with some unlacquered brass hardware.

Whether it’s a simple picture frame, an entire piece of furniture, or a glossy tile, brown brings warmth and richness to spaces that black simply can’t. Speaking to an earthy color palette, it offers an ideal backdrop for natural textures, materials, and organic shapes that reflect a more relaxed aesthetic.

‘You can incorporate through a sofa, daybeds, cabinets, tile in the bathroom, and even paint,’ Taylor suggests of ways to introduce brown into your home. ‘Soho Home always has the coziest looking furniture and color tones and the Garret Armchair is no exception.’

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